About

Africa, answering.

We've spent years asking bettors, traders and shop owners across Africa what they think, face to face. Ask Africa puts that same question in their pocket.

Founders

Built by betting operators.

  • Ryan Moore, co-founder of Ask Africa Co-founder

    Ryan Moore

    More than a decade inside African and EMEA betting, crypto and payments. Former interim country manager, Ghana, at BetKing (KingMakers), and led Africa market strategy and VIPs at Betway Africa.

  • Neil Bothma, co-founder of Ask Africa Co-founder

    Neil Bothma

    Co-founder and former CEO of KingMakers and BetKing Nigeria, where he and Ryan first sketched Ask Africa. Leads survey and question design.

People who've asked these questions on the ground.

  • Fieldwork across AfricaFace to face with bettors, traders and shop owners.
  • Operator growthMarket entry and retention, from the inside.
  • Question designShort, clear questions people actually finish.
  • Payments and cryptoHow money moves for the fans we ask.
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