Know your bettors.
Not just their bets.
Ask Africa's adult sports fans the questions your data can't answer. They reply by playing a quick game on their phone.
Where would you like to start?
Insight buyers Get answers straight from the fans.
For betting operators and the brands around them. Ask adult sports fans what you need to know, and see the answers by type of fan.
Network partners Bring the reach or the rewards.
For media, clubs, creators, reward brands and market partners. Help fans find the game, and see what your audience thinks.
What your own data can't tell you.
Your data shows what they did with you. Their answers show what they do everywhere else, and why.
- Share of walletWhich other betting apps do they use every week?
- InfluenceWho shaped today's bet: a tipster, a WhatsApp group or a friend?
- Switching triggersWhich rival offer would make them move?
- FandomWhich teams and matches keep them coming back?
Built for Africa. Starting with three markets.
Africa is the world's youngest region, and its sports fans live on their phones. We launch in South Africa, Zambia and Nigeria, then grow market by market.
- South Africa R52 billion Betting revenue in 2024/25, 70% of all gambling revenue
- Zambia 17.5 years Median age, among the youngest populations anywhere
- Nigeria 228 million People, Africa's most populous country. Median age 18
Sources: UN World Population Prospects 2024 (2023 estimates); GSMA, The Mobile Economy Sub-Saharan Africa 2024 (unique subscribers, end of 2023); National Gambling Board, Gambling Sector Performance 2024/25 summary report (gross gambling revenue, 1 April 2024 to 31 March 2025).
- 18+ declaration firstBefore anything is stored.
- Built for privacy lawPOPIA, NDPA and Zambia’s DPA, with a self-service delete path.
- Five or more, alwaysNo figure about fewer people.
- Scoring blind to the answerThe game never nudges a choice.